Brew City Gives Back with Hank!


Brew City thought selling Hank t-shirts would be a fun idea. However, soon after the apparel began to sell quickly, the Brew City owners knew that this product line had a higher calling. “Our office manager urged us to donate back to the community. Hank apparel had struck such a chord that we had to respond,” said owner George Keppler. “We decided to donate a portion of the sales of Hank merchandise to the Wisconsin Humane Society. The funds raised go directly to stray dogs in Milwaukee County, giving them a better chance with shots, grooming and training services as new owners are found.

Through sales on our website, stores and Okanjo portal, almost $3,000 has been raised, and Brew City plans to continue monitoring sales and giving back throughout the season.

“We love the idea that a simple t-shirt can make a difference, and we’ve been really proud of the results,” said owner Frank Keppler.


Brew City Promotes Milwaukee


Here at Brew City, we’re promoting Milwaukee even when it’s not in Milwaukee. “We love the vintage Miller Lite logo from the 70’s,” said owner Frank Keppler. “We’ve been waiting to print this logo on apparel for years!”  Miller unleashed their vintage Miller Lite can promotion this Spring, and licensed Brew City to help get the shirts out there.

“We have been contacting major national retailers to carry the Miller Lite Milwaukee classic, and some retailers have been placing orders,” said owner George Keppler. “The Buckle placed an initial order, and re-ordered quickly…I think the design is selling well for them.”

We love promoting Milwaukee, and when you can get a classic Milwaukee tradition out there for people across the USA to see, touch, feel, purchase and wear…I think we’re helping to increase Milwaukee’s image.

Frank / Brew City

New Beer Pouches from Brew City


If you haven’t already noticed, everything is new at Brew City in 2014. We have completely re-designed our patented Beer Pouch Sweatshirt, and made it even better.

“We started from scratch,” says Brew City co-owner George Keppler. “We gave the beer pouch sweatshirt a vintage raglan cut, updated the gray body color, and added color block sleeves in heather red, heather olive and heather black.” “For the camo version, we updated the pattern from scratch and locked in on nicer fabrics,” added Frank Keppler. “These are the finest products we’ve ever made, we’re really proud of them.”

All colors are in-stock now, and you can find pricing specials through their e-mail mailing list, or by checking

Frank / Brew City Brand


I Love Hank Doll


Check out our Hank plush doll, perfect to snuggle up with when watching your favorite team! Mini Hank is available now on brewcityonline, and our retail stores at Grand Avenue and the Milw. Public Market.

Brew City Brand

Crank one for Hank!


We know it’s been such an unseasonably warm winter, and no one is really looking forward to Spring, or Spring Training… But, we have crafted several new designs around Hank the Dog, who the Brewers adopted earlier this month. We will be printing women’s v-necks and some t-shirts built for dogs next week!  So, welcome to Milwoofie!

Check out Crank one for Hank here.

Check out Milwoofie here.


Shipping Upgrade from Brew City!


Until Wednesday, December 18, we will monitor your web order and automatically upgrade you to UPS 3-Day Select for FREE.  We don’t want you to worry that your order won’t arrive for the Holidays, so we are offering a free upgrade to 3-Day Select on US Domestic orders.

If you’re ordering locally, we will leave your order alone. However, if your order has a 3-5 day ship time associated with it, we will automatically give you a rockin’ upgrade to 3-Day Select.

Don’t forget our other Holiday offers:

– Brew City Online is all 30% off

– All Beer Pouch Sweatshirts, printed and blank, are $19.99ea.

– Free UPS Ground Shipping on US Domestic orders over $50

Frank / Brew City Brand

Holiday Sale from Brew City!


Cheers from Brew City!  Our big Holiday Sale is here. We have discounted all of our Beer Pouch sweatshirts, blank & printed, to $19.99. We are also offering 30% off the rest of our website.

We have some amazing beer pouch colors in stock:  heather gray, charcoal, turquoise, royal blue, navy blue, fuchsia, cardinal red, kelly green, hunter green, black and camoflouge. There are also incredible new designs from MillerCoors and Budweiser.

We are offering Free UPS Ground Shipping (Domestic US only) on orders over $50.00. You could order 3 beer pouches and earn free shipping.

Frank / Brew City Brand


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